Category: Case Studies
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How Organic Olivia Crushes BFCM E-commerce Influencer Marketing with Amplify
Months before Black Friday hit anyone’s calendar, the team at Organic Olivia was already in planning mode. The wellness brand, known for its adaptogenic formulas and holistic supplements, doesn’t wait until November to think about holiday campaigns — they start in June. Their goal? Drive real sales through influencer relationships that outperform every other channel.…